Aftermarket Auto
The City of Corona is the aftermarket auto and recreational sports leader in Southern California. By being at the intersection of two major arterials, CA-91 and I-15, companies are able to produce and ship their product efficiently. This industry cluster includes companies that manufacture performance drive trains for NASCAR to distribution companies of high-end wheels.
Prominent Companies
West Coast Customs
A car remodeling company started in 1993 by Ryan Friedlinghaus. It was located in Los Angeles but moved to Corona, California. The company gained celebrity status as being the former site for MTV's show Pimp My Ride, hosted by Xzibit. It also appears in numerous locations in the video game, L.A. Rush. Now they appear on their own reality show on TLC and Discovery Channel, produced by Pilgrim Films & Television called Street Customs, or Custom My Ride in the UK.
Saleen
Saleen is an American manufacturer of high performance sports cars and parts. Led by industry leader Steve Saleen, Saleen is producing top of the line cars like the Saleen 296 SuperCharger, Saleen 570 Charger, Saleen 620 Camaro, and the Saleen 460 Mustang.
Lexani Luxury Wheels
Lexani is the leader in luxury wheels for the design and style. With brands such as Asanti, DUB, Beyern, and Davin Spin Wheels, Lexani is the number one brand in high performance wheels.
Showa Corporation
a manufacturer of high-performance automotive, motorcycle and outboard suspension systems based in Gyoda, Saitama in Japan. Post WW2, Showa entered the car components industry, using its aircraft knowledge to develop specialist suspension solutions for motorcycles made by the then new company Honda.The relationship between Showa and Honda developed over the years, with Honda Racing Corporation accounting for more than 50% of Showa’s business.
Keystone Automotive
Keystone Automotive will continue to earn its position of leadership in North America on a daily basis as a trusted, reliable and innovative supplier of premium quality replacement auto body parts and supplies to the collision repair industry.
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